ประกวดราคาจ้างดำเนินกิจกรรมไมซ์สร้างสรรค์ รวมพลังชุมชนภาคกลางและภาคตะวันออก

The Thailand Convention and Exhibition Bureau (TCEB) is initiating a project to enhance the capabilities of Community-Based Tourism (CBT) and MICE-ready destinations in the Central and Eastern regions of Thailand, with a budget of 1.5 million THB. The core objective is to sustainably develop business tourism (MICE) management skills within local communities, aligning with modern market demands focusing on sustainability and Corporate Social Responsibility (CSR), thereby elevating local products and services.

The contractor’s scope of work is comprehensive, involving four main pillars: 1) Developing a detailed project implementation plan, 2) Organizing online capacity-building training sessions lasting at least 3 hours for a minimum of 20 communities/destinations or 50 participants, featuring at least 3 expert speakers, 3) Producing promotional materials, including a bilingual (Thai-English) 4-color booklet (50 copies each) and a promotional video (max 3 minutes) for at least 20 communities/destinations, and 4) Executing marketing activities at two designated MICE events, such as MICE Day 2026 and MICE Bazaar 2026. This includes designing and installing an eco-friendly exhibition booth (max 36 sq.m.), organizing workshops, and facilitating community representatives’ participation. The contractor is responsible for ensuring all operations comply with TCEB’s Sustainable Events Basic Guidelines.